In cooperation with Red Star Co. Ltd., the leading company in China’s household goods industry, Xinming China Holdings Limited developed the “Xinming International - Red Star Macalline Household Products Mall” in southeastern part of Zhejiang Province. Municipal Party Secretary Mr. Chen Tiexiong hosted the opening ceremony of the project, with Mr Ma Shi-chou, Secretary General of the Municipal Party Committee and other committee members in attendance. Deputy Mayor Mr Zhao Yuejin gave a speech. 

Xinming International Red Star Macalline Household Products Mall, involving a total investment of over RMB 1.5 billion, has a total area of 250,000 s.q.m. and located east of the Jiaojiang Bridge. It is a offers a broad selection of furniture, building materials, and stylish home furnishings in one convenient setting, adopting the 7th generation Red Star shopping mall model format. More than 1,200 international and domestic household products covering nearly 30 categories are on offer, including soft bed covers, lighting fixtures, sofas, bathroom products, ceramics, and flooring, in order to provide one-stop shopping and a sustainable shopping environment to consumers.  The mall, which features a stylish and elegant glass curtain wall, gives shoppers a magical impression, making the mall a landmark in Taizhou.

Chen Chengshou, chairman of Xinming China Holdings Limited, said “As a one-stop service in the home building market ’offering the largest and most abundant format, the most complete collection and affordable prices at low procurement costs’, Xinming International Red Star Macalline Household Products Mall not only promotes the ‘intensive, international and professional’ development of the Taizhou building material market, but also fills the gap in the high-quality professional building materials market in Taizhou for the sake of boosting urban development, as well as promoting tertiary industries in Taizhou, which will bring further prosperity to the region and lead to market development. ”